Ladies and gentlemen, the moment you've all been waiting for is finally here! The Great Winter Sale, Pakistan's grandest fashion extravaganza, is back, and it's LIVE now, starting today! So, what are you waiting for? Get ready to indulge in some retail therapy like never before.
Why The Great Winter Sale is the biggest fashion…
Farah Talib Aziz, whose name is synonymous with opulence and elegance, is known for her distinctive embroidery and floral patterns, showcases her creativity in her latest collection, 'Mayna - Festive Prints.' This collection features a rich array of colors, intricate embroideries, delicate gota work, and the signature FTA prints, embodying a sense of femininity and…
In the vibrant city of Karachi, the 22nd Lux Style Awards lit up the stage, igniting the entertainment world. A night when the country's most dazzling stars converge to celebrate their achievements in the world of fashion, music, and entertainment. But it's not just about awards and accolades; it's a night where fashion truly shines.…
We were lucky enough to be part of Spotify's invite-only VIP club launch event, and it was nothing short of spectacular! This exclusive community was created with a mission: to redefine the audio experience for influencers in Pakistan.Picture this: A vibrant ambiance filled with various influencers and celebrities. The event kicked off with a Spotify…
Regarded as Pakistan's most prestigious award ceremony, the Lux Style Awards were established over two decades ago and were the trailblazers in the truest sense. And rightfully so, as the platform not only honors and celebrates achievements in fashion, movies, music, and TV but also recognizes new and emerging talent.
Recently, the LSA office announced…
Two-time Academy Award winner Sharmeen Obaid-Chinoy along with the female filmmaker grantees, Jesse Ericka Epstein (Sundance Award-Winning documentary filmmaker, and VMA Affiliated Faculty, Emerson College) and Conrad Tribble, Consul General of U.S. Consulate General Karachi
Over an evening well attended by an eclectic artistic community, two-time Oscar-winning documentary filmmaker and journalist, Sharmeen Obaid-Chinoy hosted an…
We’ve entered the last quarter of the year and it seems like a lot of interesting TV serials have already aired or are set to go on air in the coming days. Though most plays usually focus on family drama and/or pressing social issues, there are a number of exciting new projects exploring bold and…
Sharmeen Obaid Chinoy's exceptional storytelling has delivered impactful documentaries over the years. While the two-time Oscar-winning documentary filmmaker and journalist continues to shine on the global stage and makes our nation proud, Sharmeen Obaid is once again in the spotlight.
Earlier this week, the three-time Emmy winner launched ‘Pakistan’s Museum of Food’ in collaboration with Google…
Fashion designer Mariyam D. Rizwan has unveiled her latest collection, Ayeza - Luxury Formals. Known for her meticulous attention to detail and distinctive design style, this collection showcases a rich palette of festive colors and intricate embroideries, capturing the attention of fashion enthusiasts.
Mariyam D. Rizwan is celebrated for her remarkable talent in effortlessly harmonizing…